Mr KING Pui Yuk, Alex
Alex King is a professional designer and has worked extensively in China. He holds a Bachelor degree in Product Design and MBA in the Hong Kong Polytechnic University. He is specializing in inclusive design, universal design, elderly research and dementia studies. Alex received numerous international design awards in the past decade. In 2010, he obtained a Silver Prize from International OPUS Optical Design competition where design participants coming from more than 50 countries. He is keen on product design in the field of telecommunication and had run his own business in China before beginning of his academic career in his home town. In 2008, he served as a team leader in developing a series of mobile phones for older persons where the simplified design has been widely accepted by European market. He has worked with multi-national clients include PCCW, Oregon Scientific, Switel, Sanyo and Motorola.
Alex has substantial experience in teaching. He teaches bachelor and higher diploma courses in tertiary institutions including the Technological and Higher Education Institute of Hong Kong (THEi) and the Hong Kong Design Institute (HKDI), and committed to contributing and promoting creative industry in Hong Kong. In addition, he was invited to serve as a Subject Officer on behalf of the Open University of Hong Kong (OUHK) in Creative Industry Discipline of CreateHK, HKSAR in 2013. Alex is currently studying PhD in product design with his research area in adopting universal design to enhance the living quality with older persons through qualitative approach.