{"id":24767,"date":"2024-10-10T00:22:09","date_gmt":"2024-10-09T16:22:09","guid":{"rendered":"https:\/\/thei.hhe-service.com\/?page_id=24767"},"modified":"2025-04-17T15:39:32","modified_gmt":"2025-04-17T07:39:32","slug":"ms-chan-mo-chun-claire","status":"publish","type":"page","link":"https:\/\/thei.edu.hk\/tc\/academic-staff-department-of-design-and-architecture\/ms-chan-mo-chun-claire\/","title":{"rendered":"\u9673\u6155\u771f\u5973\u58eb"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"24767\" class=\"elementor elementor-24767\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eaeedc6 e-flex e-con-boxed e-con e-parent\" data-id=\"eaeedc6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e9acee4 e-con-full e-flex e-con e-child\" data-id=\"e9acee4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-84da493 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"84da493\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"960\" src=\"https:\/\/thei.edu.hk\/wp-content\/uploads\/2024\/10\/TSE-Claire-scaled-e1729950696687-768x1152.jpg\" class=\"attachment-medium_large size-medium_large wp-image-28658\" alt=\"\" srcset=\"https:\/\/thei.edu.hk\/wp-content\/uploads\/2024\/10\/TSE-Claire-scaled-e1729950696687-768x1152.jpg 768w, https:\/\/thei.edu.hk\/wp-content\/uploads\/2024\/10\/TSE-Claire-scaled-e1729950696687-200x300.jpg 200w, https:\/\/thei.edu.hk\/wp-content\/uploads\/2024\/10\/TSE-Claire-scaled-e1729950696687-682x1024.jpg 682w, https:\/\/thei.edu.hk\/wp-content\/uploads\/2024\/10\/TSE-Claire-scaled-e1729950696687-1024x1536.jpg 1024w, https:\/\/thei.edu.hk\/wp-content\/uploads\/2024\/10\/TSE-Claire-scaled-e1729950696687-1365x2048.jpg 1365w, https:\/\/thei.edu.hk\/wp-content\/uploads\/2024\/10\/TSE-Claire-scaled-e1729950696687-8x12.jpg 8w, https:\/\/thei.edu.hk\/wp-content\/uploads\/2024\/10\/TSE-Claire-scaled-e1729950696687.jpg 1706w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-215a29d e-con-full e-flex e-con e-child\" data-id=\"215a29d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cea855b elementor-widget__width-inherit elementor-widget thim-ekits-heading elementor-widget-thim-heading\" data-id=\"cea855b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"thim-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"sc_heading\"><h2 class=\"title\">\u8b1b\u5e2b <\/h2><div class=\"sub-heading\"><p>\u8a2d\u8a08\u53ca\u5efa\u7bc9\u5b78\u7cfb<\/p>\n<hr style=\"border: 1px solid #0f4c81;\">\n<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51a54fd thim-ekits-heading-text-left elementor-widget-mobile__width-inherit elementor-widget__width-inherit elementor-widget thim-ekits-heading elementor-widget-thim-heading\" data-id=\"51a54fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"thim-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"sc_heading text-left\"><h4 class=\"title\">\u806f\u7d61\u65b9\u6cd5 <\/h4><div class=\"sub-heading\"><p><strong>\u96fb\u90f5<\/strong>: <a href=\"mailto: mochunchan@thei.edu.hk\" class=\"white\"><font color=\"#ffffff\">mochunchan@thei.edu.hk<\/font><\/a><\/p>\n<p><strong>\u96fb\u8a71<\/strong>: +852 3890 8401<\/p>\n<p><\/font><\/p>\n<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5b075d elementor-widget elementor-widget-spacer\" data-id=\"d5b075d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3389e2 elementor-widget elementor-widget-n-accordion\" data-id=\"d3389e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2210\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-2210\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> QUALIFICATIONS <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2210\" class=\"elementor-element elementor-element-199c4e2 e-con-full e-flex e-con e-child\" data-id=\"199c4e2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f7cc138 elementor-widget elementor-widget-text-editor\" data-id=\"f7cc138\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Master of Science in Marketing, University of Leicester (UK)<\/p><p>MBA Essential, University of London (UK)<\/p><p>Bachelor of Arts in Multimedia Design, RMIT University (Australia)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2211\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2211\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> EMPLOYMENT <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2211\" class=\"elementor-element elementor-element-67c6895 e-con-full e-flex e-con e-child\" data-id=\"67c6895\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a36d03c elementor-widget elementor-widget-text-editor\" data-id=\"a36d03c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Lecturer, Technological Higher Education Institute of Hong Kong<\/li><li>Brand Marketing Director, Boom Ideas Ltd.<\/li><li>Part-time Lecturer, CityU Scope\u00a0<\/li><li>Project Manager, Tonic Studio Co.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2212\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2212\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> TEACHING AREAS <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2212\" class=\"elementor-element elementor-element-a5f1d9f e-con-full e-flex e-con e-child\" data-id=\"a5f1d9f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6434795 elementor-widget elementor-widget-text-editor\" data-id=\"6434795\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Branding and Consumer Behavior<\/li><li>\u6578\u78bc\u884c\u92b7<\/li><li>Data Analytics, ROI<\/li><li>Visual communication<\/li><li>Advertising and Marketing Strategy<\/li><li>Multimedia Design<\/li><li>Creative Social Media<\/li><li>Business and Marketing Management<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2213\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2213\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> RESEARCH INTERESTS <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2213\" class=\"elementor-element elementor-element-d66a789 e-con-full e-flex e-con e-child\" data-id=\"d66a789\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19d14fa elementor-widget elementor-widget-text-editor\" data-id=\"19d14fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Advertising and marketing communication<\/li><li>The management and shaping of innovation<\/li><li>Consumption and culture<\/li><li>Creative industries<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Lecturer Department of Design and Architecture Contact details Email: mochunchan@thei.edu.hk Phone: +852 3890 8401 &nbsp; QUALIFICATIONS Master of Science in Marketing, University of Leicester (UK) MBA Essential, University of London (UK) Bachelor of Arts in Multimedia Design, RMIT University (Australia) &hellip; <\/p>","protected":false},"author":50,"featured_media":0,"parent":24652,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"ppma_author":[175,123,188,193,189,172,138,205],"class_list":["post-24767","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ms CHAN Mo Chun, Claire - Technological and Higher Education Institute of Hong Kong<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thei.edu.hk\/tc\/academic-staff-department-of-design-and-architecture\/ms-chan-mo-chun-claire\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ms CHAN Mo Chun, Claire - 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