Department :
Programme Name :
JUPAS Catalogue No :
Programme Code :
Year 3 Entry: DS145103 (Full-Time) / DS525103 (Part-Time)
Duration :
Year 3 Entry: 2 Years (Full-Time) / 3 Years (Part-Time Evening Class)
Medium of Instruction :
Venue(s) :
General Education (GE) : Chai Wan/Tsing Yi Campus
The programme is recognised under the QF Level: 5
Registration No.: 12/000570/5
Registration Validity Period: 01/09/2012 to 31/08/2027
Programme Aims
Through comprehensive product design training, encompassing computer-aided design, model making, and production development methods, students acquire the skills necessary to become proficient product designers, covering the entire process from concept to practice. Furthermore, students are exposed to cutting-edge manufacturing concepts and technologies, enabling them to excel in product definition, design, development, strategy, and branding. The program also incorporates live industry projects and internships, providing students with invaluable opportunities to collaborate with industry partners from Hong Kong, Mainland China, and around the globe, gaining firsthand insights and work experience.
Relating to the live projects with industry, an element that is firmly embedded in Bachelor of Arts (Honours) in Product Design studies at THEi, the programme encourages active engagement with all aspects of practice. This includes an understanding of the theoretical framework of the subject, practicale realities of manufacturing and the creative application to produce imaginative yet practical outcomes.
Career Prospects
Graduates will be equipped with professional knowledge of product design, awareness of new technology applications, and, marketing acumen to join the product design and development industry. You can begin your career as a designer, 3D artist, design engineer, project coordinator, project manager or product manager in various fields such as innovative product design, purchasing and merchandising, consumer electronics, digital entertainment, clocks, watches and jewelry, fashion and lifestyle products, home and kitchen products, automotive products,toys and children’s products as well as gift and premium.
Programme-specific Requirements
For Year 1 Entry :
- For HKDSE, a maximum of two Applied Learning (ApL) subjects can be counted for admission purpose. Relevant ApL subjects include:
- Display and Jewellery Design
- Innovative Product Design
- Interior Design
- Jewellery and Accessories Design
- Jewellery Design in Digital Age
- The Essentials of Theatre Arts
- Automotive Technology
- Building Technology
- AI and Robotics
- AI in Business
- Computer Game and Animation Design
- Digital Comic Design and Production
- Digital Media and Radio Production
- eSports Technology
- Film and Transmedia
- Internet of Everything Application
- Multimedia Storytelling
- Tech Basics
- Popular Music Production
- Creative Advertising
- Digital Brand Communication
- Purchasing and Merchandising
- Rehabilitation Care Practice
- Applied Learning (Vocational English) – English Communication
- Applied Learning (Vocational English) – English for Business Services
- Applied Learning (Vocational English) – English for Service Professionals
- Korean Language and Culture
- Practical Translation (CHI-ENG)
- Food Innovation and Science
- Modern Southeast Asian Cuisine
2. Applicants may be required to attend an interview with an original work portfolio.
For Year 3 Entry:
Higher Diploma OR equivalent qualifications from a wide range of different study areas deemed relevant on case by case basis.
Remarks:
- Additional core modules are required (with fee charged) for sub-degree graduates according to the educational background of individuals.
- All applicants are screened and selected by an Admission and Interview Panel. All interviews are conducted in English.
- For enquiry please contact Department of Design and Architecture (Telephone No: 3890 8323).
Tuition Fee
- The tuition fees are charged according to the number of credit points taken during a semester.
- The tuition fee for academic year 2025/26 per credit:
Local Students Non-local Students Year 1 HK$ 3,420 HK$ 4,110 Year 3 HK$ 3,330 HK$ 4,010
Programme Curriculum
This is a credit-based programme, which students will normally complete over 4 years (in 8 semesters). Students are required to take 129 credit points with modules shown below and an Industrial Attachment module for work-integrated learning. To encourage lifelong learning in general and to provide students with greater flexibility, the programme will be offered through a credit-based module accumulation system with a multi-entry and multi-exit structure.
Year 1
- Design Communication & Processes
- Digital Visualisation & Sketching
- Form, Structure & Function
- History of Art
- Materials & Fabrication Processes
- Product Design Masters
- Products, Styles & Brands
- Visual Perception & Drawing
- GE Core Module: Chinese 1
- GE Core Module: Creativity & Innovation in Society
- GE Core Module: English for Academic Studies 1
Year 2
- Design History
- Design Processes & Lifestyle Products
- Interior Products Design
- Solid Modeling & Prototyping
- Surface Modeling & Presentation
- User Experience Design
- GE Core Module: Entrepreneurial Mindset
- GE Core Module: Technology, Society & Work
- Programme Elective 1
- Programme Elective 2
Year 3
Dissertation
Emerging Technology & Trends
Product Opportunity & Strategy
Production & Portfolio: Product Redesign
GE Core Module: Chinese 2
GE Core Module: English for Academic Studies 2
GE Core Module: English for Professional Purposes
GE Elective Module 1
GE Elective Module 2
Work-integrated Learning
Year 4
Design for Human & Environment
Design Management & Entrepreneurship
Major Design Project 1: Contextual Research & Analysis
Major Design Project 2: Development & Realisation
GE Elective Module 3
GE Elective Module 4
Programme Elective 3
work-integrated learning
Work-integrated Learning (WIL) modules are directed industry attachments that provide powerful learning experiences by integrating theoretical learning with its application in the workplace. Students are required to complete 126 hours of Work-integrated Learning to be eligible for the award of Bachelor of Arts (Honours) in Product Design.
Our WIL partners include:
- Fujikon Industrial Company Limited
- Tunbow Group
- Crosstec Group Holdings Limited
- Innosphere Limited
- Specialife Industries Limited
- G.E.W. International Corporation Limited